Clixo Fidgety Fun Inspires Creativity During Travel and Beyond

By Alison Ramsey

A unique toy for kids and adults alike, the easy-to-pack Clixo magnetic play system encourages freeform building and exploration—no rules or instructions required! Tuck a set of these flat, flexible building pieces into your day bag and pull them out to see your fussy or feisty traveling companions turn into creative geniuses.

Photos courtesy of Clixo.

Visored motorcycle helmet, floppy beagle ears, a colorful handbag—within five minutes of opening a package of Clixo lightweight and flexible magnetic shapes, my kids’ creativity using these colorful pieces resulted in a plethora of fun creations. This award-winning building toy from Toyish Labs is packed with endless possibilities for playtime on the go or at home. The durable and compact flexible pieces can be stored flat and easily cleaned and sanitized. Secure magnets are safely fastened to key edges, allowing toy enthusiasts of all ages to snap together pieces and discover limitless creative possibilities. Creations can be stuck to the fridge, worn as accessories or, as with the Grip and Stick Pack, secured via suction cups to a window or flat surface—great for road trips and sticking to the interior of car windows! Some packages include special units that allow attached pieces to spin or roll on wheels, encouraging construction of propellers, vehicles, and other movement-inspired shapes.

Clixo needs no instructions or preamble. My kids were initially confused about what they were opening, but within several moments were excitedly clicking and snapping together pieces with no assistance or explanation needed. Open-ended, screen-free, hands-on play is Clixo’s strength, offering opportunities to create fun 3D structures from 2D pieces. These unique building sets were a finalist for the 2021 Toy of the Year Award, won the Top Toy of the Year Award from the 2022 Creative Child Awards, and have won the Oppenheim Toy Portfolio Gold Seal Best Toy Award and the Tillywig Toy Awards Best Creative Fun Award.

This summer, Clixo partnered with the Museum of Ice Cream (MOIC) in Chicago, Austin, and New York City to launch an interactive experience that allows guests to build colorful 3D creations on magnetic building walls. A special MOIC Clixo pack is sold on-location at these three venues, and features strawberry- and cherry-colored shapes. If your travels bring you to these cities, stop into the MOIC and add some creative constructions to the wall.

Photos courtesy of Clixo.

Assaf Eshet, CEO and Founder of Toyish Labs and creator of Clixo said, “We’re very excited to be working with Museum of Ice Cream on this collaboration and sharing Clixo with MOIC visitors. Museum of Ice Cream provides a fun and engaging experience for all kids and their parents. At Clixo, we share the same values of bringing play and creativity to kids and kids at heart.”

Photo courtesy of Clixo.

For more information or to purchase Clixo building sets, please visit The Black Friday Super Sale is currently offering up to 40% off sitewide, so take advantage of the sale prices for these colorful stocking stuffers or Christmas gifts while you can! May your holidays and holiday travel be peaceful, joy-filled, and inspiring.

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